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BOSTON, February 24, 2010 - Swatchbox Technologies, the most innovative player in virtual design tools for the home, has expanded its Swatchbuilder customer base to include Ambient Bamboo Flooring (www.ambientbp.com). Ambient Bamboo Flooring is one of the early adopters to implement the virtual room designer on its website in order to increase its online offering and generate qualified leads.

Swatchbuilder, recently launched by Swatchbox in November 2009, enables Ambient Bamboo’s customers to interact with its flooring products on surfaces within real rooms. Ambient Bamboo is initially offering about 30 SKUs in the Swatchbuilder tool including distressed, eco-friendly and engineered bamboo flooring. To cater to the different home styles, Ambient Bamboo has also incorporated the use of paint, countertops and wall coverings into its Swatchbuilder tool.

"Swatchbuilder helps our clients envision what our bamboo flooring would look like in a home resembling their own. With changeable options including countertops, paint and flooring our clients have the ability to design a room with any of our different floors narrowing down which product would best complement their home. The ease of using the program makes it a fun tool to work with and it has even helped some of our clients choose a paint color that works well with their flooring!" said Krysten Park of Ambient Bamboo Floors.

Swatchbuilder has proven to be an affordable solution for companies who want a quality visualizer on their site without all of the maintenance. Clients can easily update their Swatchbuilder (change room scenes, products, messaging, etc.) without touching the existing code. Swatchbuilder clients typically get themselves up and running in as little as 20 minutes.

About Swatchbox Technologies™
Swatchbox Technologies is the leader in interactive virtual home design tools. The Swatchbox Rendering Engine enables homeowners to manipulate aspects of their home’s digital photographs in order to make informed design decisions prior to investing in building and remodeling projects. Swatchbox works with some of the world’s top manufacturers, retailers and online publishers, including Alcoa, Armstrong, Benjamin Moore & Co., Clopay, DuPont, HGTV, Lowe’s, Sears, Sherwin Williams, and Valspar. Headquartered in Westborough, Massachusetts, Swatchbox Technologies is a pioneer in developing essential tools to fulfill the anticipated design needs of homeowners. For more information, visit www.swatchbox.com.