• News

BOSTON, April 27, 2010 - Swatchbox Technologies, the most innovative player in virtual design tools for the home, announces the launch of Swatchbuilder on Hanwha Surfaces' website. Swatchbuilder, the new web-based virtual room designer is one of several innovative tools on Hanwha Surfaces' newly designed website.

Hanwha Surfaces is a division of Hanwha Living & Creative (Hanwha L&C), the North American subsidiary of Hanwha Corporation, a South Korean conglomerate. The firm deals in a diverse range of industries, not limited to chemicals, plastics and building materials.

Hanwha Surfaces joined forces with Rocket Red, an advertising and marketing services agency, to re-vamp its current website into one that would put it at the forefront of its competition. Hanwha Surfaces launched their new website in March with multiple design tools including Swatchbuilder and Applet3D's edging tool. Swatchbuilder enables customers to change the products applied to the countertops, backsplashes and walls using any of the Hanwha Surfaces products. The ability to change the flooring and wall colors was also included in the Swatchbuilder design.

Swatchbox Technologies is continuously adding features to Swatchbuilder. Most recently it has added new statistics, the ability to set your own default products and the rotate flooring functionality. Swatchbox Technologies plans to add even more features in the coming weeks.

Hanwha Surfaces
Hanwha Surfaces is a division of Hanwha Living & Creative (Hanwha L&C), the North American subsidiary of Hanwha Corporation, a South Korean conglomerate. Since 1952, Hanwha has been building a reputation as a leading name in developing and delivering innovative building materials. Hanwha Surfaces, based in Atlanta, GA, sells and markets high-quality surfacing products under HanStone Quartz and Hanex Solid Surfaces brand names. HanStone Quartz is the company's flagship product that led to the opening of a state-of-the-art 200,000 square foot manufacturing facility in London, Ontario, Canada.

About Swatchbox Technologies™
Swatchbox Technologies is the leader in interactive virtual home design tools. The Swatchbox Rendering Engine enables homeowners to manipulate aspects of their home’s digital photographs in order to make informed design decisions prior to investing in building and remodeling projects. Swatchbox works with some of the world’s top manufacturers, retailers and online publishers, including Alcoa, Armstrong, Benjamin Moore & Co., Clopay, DuPont, HGTV, Lowe’s, Sears, Sherwin Williams, and Valspar. Headquartered in Westborough, Massachusetts, Swatchbox Technologies is a pioneer in developing essential tools to fulfill the anticipated design needs of homeowners. For more information, visit www.swatchbox.com.